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case study

COOL CARDZ

THE CHALLENGE

In the highly competitive arts and crafts sector, to design a brand with longevity and instant appeal. The brand must be sufficiently strong to hold its ground when teamed with a diversity of licensed properties.

Above all, the styling must ooze fun and creative play, as well as communicating the wealth of contents.

THE SOLUTION

A pack design which is a hive of activity, simply telling the story of what you get, what it does and how much fun you'll have doing it!

Licensed packs are an exercise in harmonising the licensee's branding alongside that of the property itself, while still maintaining shelf dominance and appeal.

 

LOGO DESIGN

BRANDING

PACK DESIGN

LICENSING

MERCHANDISING

PRODUCT DEVELOPMENT

3D VISUALISATION

CHARACTERISATION

INTERACTIVE

 

 

 

 


 

 

 

 

 

 

 

 

 

 

 

 

 

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